{"title":"Pure","description":"","products":[{"product_id":"pure-electrolyte-hydration-42g","title":"Pure Electrolyte Hydration 42g","description":"\u003ch5\u003eDescription\u003c\/h5\u003e\n\u003cp\u003ePURE Electrolyte Hydration is a premium natural electrolyte drink base using real freeze dried fruit; carbohydrates and electrolytes. It has been specifically formulated for use during sport \u0026amp; exercise.\u003cbr\u003e\u003cbr\u003ePURE Electrolyte Hydration contains no added preservatives; colours or anti-clumping agents.\u003cbr\u003e\u003cbr\u003eWhen you open PURE Electrolyte Hydration the first thing you'll notice is the amazing smell of fresh fruit. Made from real freeze-dried fruit powder; when you add water you can actually see the real fruit particles in your drink bottle.\u003c\/p\u003e","brand":"Pure Sports Nutrition","offers":[{"title":"Lemon","offer_id":44971942215969,"sku":"42L-INNERi","price":3.59,"currency_code":"NZD","in_stock":true},{"title":"Raspberry","offer_id":44971964891425,"sku":"42R-INNERi","price":3.59,"currency_code":"NZD","in_stock":false},{"title":"Superfruits","offer_id":44971964924193,"sku":"42SF-INNERi","price":3.59,"currency_code":"NZD","in_stock":true},{"title":"Pineapple","offer_id":48896932282657,"sku":"43","price":3.59,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/0041\/6801\/products\/pure-electrolyte-hydration-42g-976777.jpg?v=1701670265"},{"product_id":"pure-electrolyte-hydration-500g","title":"Pure Electrolyte Hydration 500g","description":"\u003ch5\u003eDescription\u003c\/h5\u003e\n\u003cp\u003ePURE Electrolyte Hydration is a premium natural electrolyte drink base using real freeze dried fruit; carbohydrates and electrolytes. \u003cbr\u003e\u003cbr\u003eIt has been specifically formulated for use during sport \u0026amp; exercise. PURE Electrolyte Hydration contains no added preservatives; colours or anti-clumping agents. \u003cbr\u003e\u003cbr\u003eWhen you open a bag of PURE Electrolyte Hydration; the first thing you'll notice is the amazing smell of fresh fruit. \u003cbr\u003e\u003cbr\u003eMade from real freeze-dried fruit powder; when you add water you can actually see the real fruit particles in your drink bottle.\u003c\/p\u003e","brand":"Pure Sports Nutrition","offers":[{"title":"Lemon","offer_id":44998283919649,"sku":"500L","price":29.99,"currency_code":"NZD","in_stock":true},{"title":"Raspberry","offer_id":47832987140385,"sku":"501","price":29.99,"currency_code":"NZD","in_stock":true},{"title":"Superfruits","offer_id":44998283985185,"sku":"500SF","price":29.99,"currency_code":"NZD","in_stock":true},{"title":"Orange","offer_id":44998284050721,"sku":"500O","price":29.99,"currency_code":"NZD","in_stock":true},{"title":"Pineapple","offer_id":50757418746145,"sku":"502","price":29.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/0041\/6801\/files\/pure-electrolyte-hydration-500g-4250707.png?v=1765331346"},{"product_id":"pure-fluid-energy-gel-50g","title":"Pure Fluid Energy Gels 50g","description":"\u003ch5\u003eDescription\u003c\/h5\u003e\n\u003cp\u003ePURE Fluid Energy Gels are flavoured with real fruit and fruit juices.\u003cbr\u003eLight in consistency and not overly sweet; the gels are easy to consume whilst running.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003eDesigned for use during exercise; the gels provide you with a much needed energy boost with easy to open packaging.\u003cbr\u003e\u003cbr\u003eFormulated Supplementary Sports Food:\u003cbr\u003eThis food is not a sole source of nutrition and should be used in conjunction with a nutritious diet and exercise program.\u003cbr\u003e\u003cbr\u003eSome flavours contain caffeine which is not recommended for pregnant or lactating women or people sensitive to caffeine. This food is not a sole source of nutrition and should be used in conjunction with a nutritious diet and exercise program.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003eChildren under 15 years and pregnant or lactating women should only use PURE Fluid Energy Gels under medical or dietetic supervision.\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch5\u003eFeatures\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003eMade with real fruit\u003c\/li\u003e\n\u003cli\u003eNo added colours; flavours or preservatives\u003c\/li\u003e\n\u003cli\u003eNo fake taste\u003c\/li\u003e\n\u003cli\u003eGluten free\u003c\/li\u003e\n\u003cli\u003eDairy Free\u003c\/li\u003e\n\u003cli\u003eVegan friendly\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eFormulated Supplementary Sports Food:\u003cbr\u003eThis food is not a sole source of nutrition and should be used in conjunction with a nutritious diet and exercise program.\u003cbr\u003e\u003cbr\u003eSome flavours contain caffeine which is not recommended for pregnant or lactating women or people sensitive to caffeine. This food is not a sole source of nutrition and should be used in conjunction with a nutritious diet and exercise program.\u003cbr\u003eChildren under 15 years and pregnant or lactating women should only use PURE Fluid Energy Gels under medical or dietetic supervision.\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch5\u003eUse\u003c\/h5\u003e\n\u003cp\u003eUse 15 minutes prior to activity; then every 30-40 minutes during exercise. Maximum daily intake 10 serves.\u003cbr\u003e\u003c\/p\u003e","brand":"Pure Sports Nutrition","offers":[{"title":"Apple Pie \/ Individual Gel(s)","offer_id":51574936699169,"sku":"50EGA","price":3.99,"currency_code":"NZD","in_stock":true},{"title":"Apple Pie \/ Box of 8","offer_id":52135930069281,"sku":null,"price":29.95,"currency_code":"NZD","in_stock":false},{"title":"Cherry + caffeine \/ Individual Gel(s)","offer_id":50236667101473,"sku":"50EGCY-INNER","price":3.99,"currency_code":"NZD","in_stock":true},{"title":"Cherry + caffeine \/ Box of 8","offer_id":52135930102049,"sku":null,"price":29.95,"currency_code":"NZD","in_stock":false},{"title":"Kola \u0026 Lemon + caffeine \/ Individual Gel(s)","offer_id":44972253151521,"sku":"50EGC-INNRi","price":3.99,"currency_code":"NZD","in_stock":true},{"title":"Kola \u0026 Lemon + caffeine \/ Box of 8","offer_id":52135930134817,"sku":null,"price":29.95,"currency_code":"NZD","in_stock":true},{"title":"Lemon \u0026 Lime \/ Individual Gel(s)","offer_id":44972253282593,"sku":"50EGL-INNERi","price":3.99,"currency_code":"NZD","in_stock":true},{"title":"Lemon \u0026 Lime \/ Box of 8","offer_id":52135930200353,"sku":null,"price":29.95,"currency_code":"NZD","in_stock":true},{"title":"Lemon \u0026 Lime + caffeine \/ Individual Gel(s)","offer_id":44972253315361,"sku":"50EGLLC-INNERi","price":3.99,"currency_code":"NZD","in_stock":false},{"title":"Lemon \u0026 Lime + caffeine \/ Box of 8","offer_id":52135930233121,"sku":null,"price":29.95,"currency_code":"NZD","in_stock":false},{"title":"Mango \/ Individual Gel(s)","offer_id":44972253217057,"sku":"50EGM-INNERi","price":3.99,"currency_code":"NZD","in_stock":true},{"title":"Mango \/ Box of 8","offer_id":52135930167585,"sku":null,"price":29.95,"currency_code":"NZD","in_stock":false},{"title":"Orange \/ Individual Gel(s)","offer_id":50003062620449,"sku":"51","price":3.99,"currency_code":"NZD","in_stock":true},{"title":"Orange \/ Box of 8","offer_id":52135930265889,"sku":null,"price":29.95,"currency_code":"NZD","in_stock":false},{"title":"Peach \/ Individual Gel(s)","offer_id":50236667068705,"sku":"52","price":3.99,"currency_code":"NZD","in_stock":true},{"title":"Peach \/ Box of 8","offer_id":52135930298657,"sku":null,"price":29.95,"currency_code":"NZD","in_stock":false},{"title":"Pineapple \/ Individual Gel(s)","offer_id":50425059410209,"sku":"53","price":3.99,"currency_code":"NZD","in_stock":true},{"title":"Pineapple \/ Box of 8","offer_id":52135930331425,"sku":null,"price":29.95,"currency_code":"NZD","in_stock":true},{"title":"Raspberry + caffeine \/ Individual Gel(s)","offer_id":44972253249825,"sku":"50EGR-INNERi","price":3.99,"currency_code":"NZD","in_stock":true},{"title":"Raspberry + caffeine \/ Box of 8","offer_id":52135930364193,"sku":null,"price":29.95,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/0041\/6801\/files\/pure-fluid-energy-gels-50g-9335863.png?v=1764999487"},{"product_id":"pure-whey-protein-concentrate-1kg","title":"Pure Whey Protein Concentrate 1kg","description":"\u003ch5\u003eDescription\u003c\/h5\u003e\n\u003cp\u003ePURE Whey Protein Concentrate is a premium natural protein powder using New Zealand made whey protein combined with organic vanilla bean powder; Trade Aid organic ceylon cinnamon and sweetened with natural stevia.\u003cbr\u003e\u003cbr\u003eFormulated to provide the body with protein for optimum muscle tissue building and repair; PURE Whey Protein will also assist with supporting energy levels and weight control as part of a balanced lifestyle. PURE Whey Protein mixes easily and has a great natural taste profile.\u003cbr\u003e\u003cbr\u003eWhen opening a bag the amazing aroma of organic vanilla \u0026amp; cinnamon is evident.\u003cbr\u003e\u003cbr\u003e22g protein per serve\u003cbr\u003eNot sickly sweet or over flavoured\u003cbr\u003eMade in New Zealand\u003cbr\u003e33 serves per 1Kg pouch\u003cbr\u003e17 Serves per 500g\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch5\u003eIngredients\u003c\/h5\u003e\n\u003cp\u003eWhey Protein Concentrate:\u003cbr\u003ePURE Whey Protein range uses only a premium quality New Zealand whey protein concentrate (82% protein); made with the milk from grass-fed cows.\u003cbr\u003e\u003cbr\u003eWhey protein contains one of the richest sources of branch chain amino acids; which has the benefit of assisting muscle recovery and health.\u003cbr\u003e\u003cbr\u003eOrganic Vanilla Bean Powder:\u003cbr\u003eOrganic raw vanilla bean powder is made from 100% pure ground vanilla beans sourced from South Pacific islands; which contain no preservatives or fillers. With the equivalent of eight vanilla bean pods in every pouch you can be assured of a delicious taste and aroma; which is complemented with a hint of cinnamon.\u003cbr\u003e\u003cbr\u003eOrganic Ceylon Cinnamon:\u003cbr\u003eKnown as the ‘true’ cinnamon; Ceylon cinnamon has a mild; sweet taste and a unique aroma. Its taste profile perfectly balances the vanilla bean powder; for a delicious \u0026amp; smooth tasting drink.\u003cbr\u003e\u003cbr\u003eStevia: \u003cbr\u003eStevia is a natural; zero calorie sweetener derived from stevia plant leaves. Stevia has been used for more than 1;500 years by natives in South America; making it the natural choice for the PURE Whey Protein range.\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch5\u003eDirections\u003c\/h5\u003e\n\u003cp\u003eMix 3 scoops (included) of powder with 200ml of skim milk or water. Shake well. \u003cbr\u003e\u003cbr\u003eTry blending PURE Whey Protein with yogurt; fruit \u0026amp; berries to make a delicious smoothie.\u003cbr\u003e\u003cbr\u003eSuggested Use: \u003cbr\u003eTake 1 – 3 servings per day depending on your diet and activity level. Use 60 – 90 minutes prior to exercise and within 30 minutes after exercise. Also great for a morning or afternoon snack; or when additional protein is needed in diet.\u003c\/p\u003e","brand":"Pure Sports Nutrition","offers":[{"title":"Vanilla","offer_id":44972348997921,"sku":"1000WPV","price":79.99,"currency_code":"NZD","in_stock":true},{"title":"Cacoa","offer_id":44972349030689,"sku":"1000WPC","price":79.99,"currency_code":"NZD","in_stock":true},{"title":"Salted Caramel \u0026 Manuka","offer_id":44972349063457,"sku":"1000WPSC","price":79.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/0041\/6801\/products\/pure-whey-protein-concentrate-1kg-480962.jpg?v=1764985742"},{"product_id":"pure-electrolyte-replacement-capsules-80","title":"Pure Electrolyte Replacement Capsules - 80caps","description":"\u003ch5\u003eDescription\u003c\/h5\u003eEach bottle contains 80 x PURE Electrolyte Replacement Capsules. Replace lost electrolytes to support normal muscle function and contribute to a reduction in tiredness \u0026amp; fatigue; when taken as part of a varied \u0026amp; healthy diet. Recommended for endurance athletes or those requiring additional electrolytes during hot conditions.\u003cbr\u003e\u003cbr\u003ePURE Electrolyte Capsules contain the electrolytes sodium; magnesium; potassium and calcium with added Vitamin D and Vitamin B6 for electrolyte absorption.\u003cbr\u003e\u003cbr\u003eEasy to consume - just swallow with water or sports drink while exercising. No need to dissolve. Tasteless vegetable (vegan) gel capsules - no nasty aftertaste.\u003cbr\u003e\u003cbr\u003eEach bottle of PURE Electrolyte Replacement Capsules contains 80 x size '0' capsules.\u003cbr\u003e\u003cbr\u003e\u003ch5\u003eSuggested Use\u003c\/h5\u003e\u003cbr\u003eTake one (1) capsule with water or PURE Electrolyte Hydration drink every 30 - 60 minutes during hard physical activity.\u003cbr\u003e\u003cbr\u003eTake up to 10 capsules daily.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003eFor endurance sports it is recommend to take 2 capsules per hour of exercise; taken with 500ml - 750ml of PURE Electrolyte hydration drink.\u003cbr\u003e\u003cbr\u003eCAUTION: PURE Electrolyte Capsules will not prevent hyponatremia; heat stroke and other dangerous conditions resulting from over exertion in extreme heat.\u003cbr\u003e\u003cbr\u003eVegan friendly and gluten free.","brand":"Pure Sports Nutrition","offers":[{"title":"Default Title","offer_id":44972383568161,"sku":"80ECAP","price":39.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/0041\/6801\/products\/pure-electrolyte-replacement-capsules-80-543128.jpg?v=1701670290"},{"product_id":"pure-beet-endurance-150g","title":"Pure Beet Endurance 150g","description":"\u003ch5\u003eDescription\u003c\/h5\u003ePURE Beet Endurance is a powder made from concentrated beetroot juice with no additives or preservatives and contains naturally occurring nitrates and is recommended for nitrate loading before racing; endurance events or to support endurance performance.\u003cbr\u003e\u003cbr\u003eThe science behind beetroot for performance is solid and loading pre-event is now common practice for both recreational and elite athletes.\u003cbr\u003e\u003cbr\u003eHow does its work? Beetroot is high in a naturally occurring compound called nitrate. Once in the body; nitrate is converted to nitric oxide (also naturally occurring) which in turn helps to open up our blood vessels.\u003cbr\u003e\u003cbr\u003eThe dilated blood vessels increase blood flow; helping to deliver more oxygen; nutrients and clear waste products from your hard-working muscles.  \u003cbr\u003e\u003cbr\u003eWhen drinking PURE Beet Endurance; the nitrates come in contact with saliva and are naturally converted to nitric oxide. To optimise this process avoid teeth brushing; chewing gum or drinking following consumption of PURE Beet Endurance.\u003cbr\u003e\u003cbr\u003e\u003ch5\u003eFeatures\u003c\/h5\u003e\u003cul\u003e\n\u003cli\u003e369mg nitrates in every 30g serving\u003c\/li\u003e\n\u003cli\u003eEach pouch is equivalent to 1.6kg fresh beetroot juice\u003c\/li\u003e\n\u003cli\u003eSlightly sweet non earthy taste profile\u003c\/li\u003e\n\u003cli\u003eConvenient \u0026amp; easy to consume\u003c\/li\u003e\n\u003cli\u003e100% pure concentrated beetroot juice\u003c\/li\u003e\n\u003cli\u003eNo added colour\u003c\/li\u003e\n\u003cli\u003eDairy\/gluten\/preservative free\u003c\/li\u003e\n\u003cli\u003eVegan friendly\u003c\/li\u003e\n\u003cli\u003eMade in New Zealand\u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003eBe aware of other low nitrate level beetroot powders that are only made from freeze-dried beetroot and not the concentrated juice.\u003cbr\u003e\u003cbr\u003e\u003ch5\u003eUse\u003c\/h5\u003e \u003cbr\u003eSimply mix 3 lightly heaped tablespoons with 250ml water to ensure adequate fluid intake. Consume at least 3 – 4 hours before an event and for optimum results take daily as directed for 2 – 5 days before your planned event.\u003cbr\u003e\u003cbr\u003eTo preload in preparation for an event take 30g of PURE Beet Endurance powder each day in the 5 days leading up to race day. Alternatively; take 30g 3-4 hours pre exercise session. The powder can be added to water; smoothies or used in food. It's worth noting saliva is key for the conversion from nitrate to nitric oxide.\u003cbr\u003e\u003cbr\u003eAvoid use of toothpaste; mouthwash or chewing gum at time of consumption as it may interfere with nitrate ingestion.\u003cbr\u003e\u003cbr\u003e","brand":"Pure Sports Nutrition","offers":[{"title":"Default Title","offer_id":47564666765601,"sku":"150BE","price":32.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/0041\/6801\/files\/Pure_Beet_Endurance_150g-1.jpg?v=1781905371"},{"product_id":"pure-race-fuel-700g","title":"Pure Race Fuel - 700g","description":"\u003ch5\u003eDescription\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003eHigh carb - 90g per serve\u003c\/li\u003e\n\u003cli\u003eUnflavoured to minimise flavour fatigue\u003c\/li\u003e\n\u003cli\u003eHigh in electrolytes (sodium; potassium; magnesium; calcium)\u003c\/li\u003e\n\u003cli\u003eCan be used as a sole source of fuel\u003c\/li\u003e\n\u003cli\u003eHASTA certified product\u003c\/li\u003e\n\u003cli\u003e98g sachet contains one serve; 700g pouch contains 7 serves\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch5\u003eIngredients\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003eCluster Dextrin™\u003c\/li\u003e\n\u003cli\u003eFructose\u003c\/li\u003e\n\u003cli\u003eMineral Salts (Sodium Citrate; Sodium Chloride; Potassium Citrate; Magnesium Lactate; Calcium Citrate)\u003c\/li\u003e\n\u003cli\u003eAcidity Regulator (Citric Acid)\u003c\/li\u003e\n\u003cli\u003eAntioxidant (Ascorbic Acid).\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch5\u003eUseage\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003eRecommended Use\u003cbr\u003e450 ml - 750 ml per hour during extended exercise.\u003c\/li\u003e\n\u003cli\u003eDirections\u003cbr\u003eMix contents of sachet \/ 5 level scoops with 250 ml of water and shake well. Add an additional 200 ml - 500 ml of water and shake well. Let sit for 10 minutes before use. Race Fuel can be mixed to your preferred consistency; however we recommend 750 ml. Consume within 12 hours of mixing.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Pure Sports Nutrition","offers":[{"title":"Unflavoured","offer_id":51972918182177,"sku":"700RF","price":79.99,"currency_code":"NZD","in_stock":true},{"title":"Tropical","offer_id":51972919689505,"sku":"700RFT","price":79.99,"currency_code":"NZD","in_stock":true},{"title":"Raspberry","offer_id":51972919722273,"sku":"700RFR","price":79.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/0041\/6801\/files\/pure-race-fuel-700g-701839.webp?v=1721912335"},{"product_id":"pure-race-fuel-98g-sachet","title":"Pure Race Fuel - 98g sachet","description":"\u003ch5\u003eDescription\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003eHigh carb - 90g per serve\u003c\/li\u003e\n\u003cli\u003eUnflavoured to minimise flavour fatigue\u003c\/li\u003e\n\u003cli\u003eHigh in electrolytes (sodium; potassium; magnesium; calcium)\u003c\/li\u003e\n\u003cli\u003eCan be used as a sole source of fuel\u003c\/li\u003e\n\u003cli\u003eHASTA certified product\u003c\/li\u003e\n\u003cli\u003e98g sachet contains one serve; 700g pouch contains 7 serves\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch5\u003eIngredients\u003c\/h5\u003e\n\u003cp\u003eCluster Dextrin™; Fructose; Mineral Salts (Sodium Citrate; Sodium Chloride; Potassium Citrate; Magnesium Lactate; Calcium Citrate); Acidity Regulator (Citric Acid); Antioxidant (Ascorbic Acid).\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch5\u003eUseage\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003eRecommended Use\u003cbr\u003e450 ml - 750 ml per hour during extended exercise.\u003c\/li\u003e\n\u003cli\u003eDirections\u003cbr\u003eMix contents of sachet \/ 5 level scoops with 250 ml of water and shake well. Add an additional 200 ml - 500 ml of water and shake well. Let sit for 10 minutes before use. Race Fuel can be mixed to your preferred consistency; however we recommend 750 ml.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Pure Sports Nutrition","offers":[{"title":"Unflavoured","offer_id":52433706484001,"sku":"98RF-INNER","price":9.49,"currency_code":"NZD","in_stock":true},{"title":"Tropical","offer_id":52866011562273,"sku":"8RFT-INNER","price":9.49,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/0041\/6801\/files\/pure-race-fuel-98g-sachet-259852.webp?v=1721912333"},{"product_id":"pure-recovery-shake","title":"Pure Recovery Shake","description":"\u003cdiv class=\"rte clearfix\"\u003e\n\u003ch5\u003eDescription\u003c\/h5\u003e\n\u003cp\u003ePURE Recovery Shake (previously PURE Exercise Recovery) is a premium, natural post-exercise drink powder containing a delicious blend of raw organic cacao powder, milk proteins, New Zealand honey powder and electrolytes.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNew formulation with 20 grams of protein per serve\u003c\/li\u003e\n\u003cli\u003eCarbohydrates to replenish glycogen stores\u003c\/li\u003e\n\u003cli\u003eElectrolytes to replace those lost in sweat \u003c\/li\u003e\n\u003cli\u003eEasily mixes with water to optimise recovery window\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eDesigned for post-exercise recovery to help your body recover faster while optimising strength and fitness gains made during exercise, PURE Recovery Shake will assist with muscle building and repair following exercise, in conjunction with a healthy and varied diet.\u003c\/p\u003e\n\u003cp\u003eAll claims are for the product when prepared as directed and when taken as part of a balanced lifestyle containing a variety of healthy foods.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch5\u003eIngredients\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan class=\"metafield-multi_line_text_field\"\u003eSkim Milk Powder\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"metafield-multi_line_text_field\"\u003eWhole Milk Powder\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"metafield-multi_line_text_field\"\u003eMulti-Flora Manuka Honey Powder (20%)\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"metafield-multi_line_text_field\"\u003eWhey Protein Concentrate, Organic Cacao Powder (5%)\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"metafield-multi_line_text_field\"\u003eNatural Chocolate Flavour\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"metafield-multi_line_text_field\"\u003eContains Milk Products.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan class=\"metafield-multi_line_text_field\"\u003eAll claims are for the product when prepared as directed and when taken as part of a balanced lifestyle containing a variety of healthy foods.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch5\u003e\u003cspan class=\"metafield-multi_line_text_field\"\u003eUseage\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp\u003e\u003cspan class=\"metafield-multi_line_text_field\"\u003e\u003cspan\u003eDIRECTIONS: Mix 3 heaped scoops (included) with 400 ml - 500 ml of water. Shake well. Consume within 2 hours of mixing, or up to 24 hours if refrigerated.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eRECOMMENDED USE: For optimal results use immediately after hard or prolonged exercise. Up to 2 servings per day. We recommend adding 1 teaspoon of PURE Blackcurrant Recovery Powder to optimise recovery and performance.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Pure Sports Nutrition","offers":[{"title":"475g pouch","offer_id":51574409625889,"sku":"475RS-1","price":39.99,"currency_code":"NZD","in_stock":false},{"title":"79g single serve sachet","offer_id":51574409658657,"sku":"79RS","price":6.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/0041\/6801\/files\/pure-recovery-shake-4138264.jpg?v=1754626011"},{"product_id":"pure-performance-race-recovery","title":"Pure Performance + Race Recovery","description":"\u003ch5\u003eDescription\u003c\/h5\u003e\n\u003cp\u003ePerformance + Race Recovery is a complete post-exercise recovery formula that supports multiple systems involved in recovery. This isn’t just a typical protein and carbohydrate blend, it’s a carefully designed combination of nutrients that work together to support not only recovery, but also the body’s ability to adapt and improve from training. \u003c\/p\u003e\n\u003ch5\u003eFeatures\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003eHigh in Protein with 29 grams per serve\u003c\/li\u003e\n\u003cli\u003e52 grams Carbohydrate per serve to replenish stores\u003c\/li\u003e\n\u003cli\u003eEssential Electrolytes\u003c\/li\u003e\n\u003cli\u003eAnthocyanins (blackcurrant) to further support recovery\u003c\/li\u003e\n\u003cli\u003eHigh in Prebiotic Fibre\u003c\/li\u003e\n\u003cli\u003eHASTA certified product\u003c\/li\u003e\n\u003cli\u003e112g sachet contains one serve, 672g pouch contains 6 serves\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch5\u003eIngredients\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eMilk Protein Concentrate (Milk)\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eCluster Dextrin™\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eOrganic Cane Sugar\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eGlucose\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eBlackcurrant Powder (7%)\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eInulin\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eCacao Powder (3%)\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eMineral Salts [Magnesium Bisglycinate\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSodium Chloride\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003ePotassium Citrate\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eNatural Flavour. Contains Milk Products.\u003c\/span\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch5\u003e\u003cspan\u003eUseage\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp\u003e\u003cspan\u003eDIRECTIONS: Mix one serve into 450–500 ml of water and consume within 30 minutes post-exercise. Ideal after high-intensity or prolonged endurance sessions.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWeight-based servings:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003e50 - 70 kg – 4 scoops (23 Grams Protein)\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003e80 - 90 kg – 5 scoops (29 Grams Protein)\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003e100+ kg – 6 scoops (34.8 Grams Protein)\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eThis product uses a weight-based dosing system to better match the energy and protein needs of different body sizes and training demands. A standard one-size-fits-all serving may underdeliver or overdeliver based on bodyweight.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eConsume within 2 hours of mixing or refrigerate and use within 24 hours.\u003c\/span\u003e\u003c\/p\u003e","brand":"Pure Sports Nutrition","offers":[{"title":"Choc Berry \/ 672g pouch","offer_id":51574479552801,"sku":"672RR","price":69.99,"currency_code":"NZD","in_stock":true},{"title":"Choc Berry \/ 112g single serve sachet","offer_id":51574479585569,"sku":"112RR","price":11.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/0041\/6801\/files\/pure-performance-race-recovery-2842241.jpg?v=1754626011"},{"product_id":"pure-performance-race-ready-nitrates","title":"Pure Performance + Race Ready Nitrates","description":"\u003ch5 dir=\"ltr\"\u003e\u003cspan\u003eDescription\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eRace Ready Nitrates is a cutting-edge nitrate-loading drink mix tailored for endurance athletes. Designed for use 5 days leading up to an event, it capitalises on the cumulative effects of dietary nitrates to enhance oxygen efficiency, blood flow, and athletic stamina.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch5 dir=\"ltr\"\u003e\u003cspan\u003eFeatures\u003c\/span\u003e\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli role=\"presentation\" dir=\"ltr\"\u003eHigh-Impact Nitrate Loading: Supplies 500 mg of dietary nitrates per serve, from beetroot and Oxystorm™, derived from red spinach (Amaranthus Dubius) leaves, for optimal nitric oxide boost allowing you to output more with similar effort.\u003c\/li\u003e\n\u003cli role=\"presentation\" dir=\"ltr\"\u003eEnhanced Nitric Oxide Pathways with Vinitrox™: Includes 500 mg of Vinitrox™, a patented blend of apple and grape polyphenols, shown to improve blood vessel dilation and delay fatigue.\u003c\/li\u003e\n\u003cli role=\"presentation\" dir=\"ltr\"\u003eAdaptogenic and Antioxidant Support: Featuring 150 mg of anthocyanins from New Zealand blackcurrant powder, to enhance recovery, support immunity, and reduce accumulation of lactic acid in the muscles.\u003c\/li\u003e\n\u003cli role=\"presentation\" dir=\"ltr\"\u003eCluster Dextrin and Sucrose (from cane sugar) for carb loading, the equivalent of approximately one energy gel (28.5 grams of carbohydrates).\u003c\/li\u003e\n\u003cli role=\"presentation\" dir=\"ltr\"\u003eNatural and Plant-Based: Sourced entirely from natural ingredients for high bioavailability and clean athletic nutrition.\u003c\/li\u003e\n\u003cli role=\"presentation\" dir=\"ltr\"\u003e5-day loading pack contains 5 individually packaged servings.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eGI issues can occur with nitrates so it is important to try prior to your big event.\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eThis product is not a HASTA Certified Product and has not been batch tested\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch5\u003eIngredients\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003eBeetroot Juice Powder (38%)\u003c\/li\u003e\n\u003cli\u003eCluster Dextrin™\u003c\/li\u003e\n\u003cli\u003eBlackcurrant Powder (15%)\u003c\/li\u003e\n\u003cli\u003eOrganic Cane Sugar\u003c\/li\u003e\n\u003cli\u003eRed Spinach Extract (5%)\u003c\/li\u003e\n\u003cli\u003ePolyphenols\u003c\/li\u003e\n\u003cli\u003eNatural Flavour\u003c\/li\u003e\n\u003cli\u003eStabiliser (Xanthan Gum)\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Pure Sports Nutrition","offers":[{"title":"Default Title","offer_id":51574521004321,"sku":"39RRN","price":54.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/0041\/6801\/files\/pure-performance-race-ready-nitrates-3996937.jpg?v=1754626011"},{"product_id":"pure-soft-flask","title":"Pure Soft Flask","description":"\u003ch5\u003eDescription\u003c\/h5\u003e\n\u003cp\u003ePURE squashable soft bottle, perfect for hydration on-the-go and to fit into your running vest.\u003c\/p\u003e\n\u003ch5\u003eFeatures\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003eClear in colour, so you can see what's on the inside\u003c\/li\u003e\n\u003cli\u003elarge opening to easily get your sports drink powder in\u003c\/li\u003e\n\u003cli\u003ea hard rounded base to easily slip into your run vest.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Pure Sports Nutrition","offers":[{"title":"250ml","offer_id":51645936468257,"sku":"250BOT-CLEAR","price":14.99,"currency_code":"NZD","in_stock":true},{"title":"500ml","offer_id":51645936501025,"sku":"500BOT-CLEAR","price":17.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/0041\/6801\/files\/pure-soft-flask-3383307.webp?v=1756800463"},{"product_id":"pure-fluid-energy-8-gel-sample-pack","title":"Pure Fluid Energy - 8 gel sample pack","description":"\u003ch5\u003eDescription\u003c\/h5\u003e\n\u003cp\u003eTry a variety of flavours with the Fluid Energy Gel 8-Gel Sample Pack. Contains 8 x\u003cspan\u003e \u003c\/span\u003ePURE Fluid Energy Gels. Flavours will vary.\u003c\/p\u003e\n\u003cp\u003eDesigned for use during exercise, PURE Fluid Energy Gels are a practical way to get fast fuel.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eReal ingredients. No artificial colours or flavours.\u003c\/li\u003e\n\u003cli\u003eFluid in consistency \u003c\/li\u003e\n\u003cli\u003eNot overly sweet or over flavoured\u003c\/li\u003e\n\u003cli\u003e24-30g carbohydrates per serve\u003c\/li\u003e\n\u003cli\u003eGut-friendly formulation\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch5\u003eIngredients and Flavourings\u003c\/h5\u003e\n\u003cp\u003ePure flavours their gels with natural flavourings such as real fruit juices, concentrates and fruit purees, premium New Zealand honey, ground kola nut and real cinnamon, giving them a “real” flavour with no nasty after taste.\u003c\/p\u003e\n\u003cp\u003ePURE Energy Gels\u003cspan\u003e \u003c\/span\u003eare developed in-house in New Zealand, allowing them to carefully test and refine the formulations, making sure that every flavour meets high standards for taste and performance.\u003c\/p\u003e\n\u003cp\u003eWhen used to fuel exercise, some carbohydrates can cause stomach upsets due to their slower digestion processes. Pure's gut-friendly formulations are designed to be easily digested and to quickly fuel muscles without upsetting your stomach.\u003c\/p\u003e\n\u003ch5\u003eRecommended Use\u003c\/h5\u003e\n\u003cp\u003e\u003cspan\u003eUse 15 minutes prior to activity, then every 30-40 minutes during exercise. Maximum daily intake 10 serves.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eScience tells us that consuming 30-60 grams + of carbs per hour (even higher in ultra endurance activities), within a session, will enhance performance. Although it may feel early, this should be started in the very first hour, ideally 10-15 min pre start. We generally suggest 1-2 gels hourly on top of your electrolyte hydration but trial this in training and adjust to suit you.\u003c\/p\u003e\n\u003cp\u003ePURE Energy Gels are designed to provide fast fuel during exercise in a no-fuss easy-to-use way. PURE gels have carbs in the form of maltodextrin, which is absorbed quickly and used as muscle fuel.\u003c\/p\u003e","brand":"Pure Sports Nutrition","offers":[{"title":"Various","offer_id":52433694490913,"sku":"50EG-8PK","price":29.95,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/0041\/6801\/files\/pure-fluid-energy-8-gel-sample-pack-2881025.webp?v=1764541390"},{"product_id":"pure-race-starter-pack","title":"Pure Race Starter Pack","description":"\u003ch5\u003eDescription\u003c\/h5\u003e\n\u003cp\u003eThe complete package to hydrate and fuel for 2-3 hours. A great gift idea for any fitness enthusiast or to lock in your race-day nutrition. \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePURE Electrolyte Hydration\u003cspan\u003e \u003c\/span\u003esachets 2 x 42g single-serve makes 750ml\u003c\/li\u003e\n\u003cli\u003ePURE Energy Gels\u003cstrong\u003e \u003c\/strong\u003e1 x 35g, 1 x 50g\u003c\/li\u003e\n\u003cli\u003ePURE CamelBak Podium\u003cstrong\u003e\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e710ml water bottle.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003ePURE Electrolyte Hydration\u003cspan\u003e \u003c\/span\u003eis a premium natural electrolyte drink base using real freeze-dried fruit, carbohydrates and electrolytes.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003c\/strong\u003ePURE Energy Gels are a premium natural sports gel using real ingredients for flavour,  carbohydrates, and electrolytes.\u003c\/p\u003e\n\u003ch5\u003eNutritional Info\u003c\/h5\u003e\n\u003cp\u003e\u003cspan\u003eView individual products for Nutrition Information.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan class=\"metafield-multi_line_text_field\"\u003eFormulated Supplementary Sports Food Orange Lemon Lime: This food is not a sole source of nutrition and should be used in conjunction with a nutritious diet and an appropriate exercise program.\u003cbr\u003e\u003cbr\u003eSupplemented Food Espresso with Caffeine: Contains caffeine. Not recommended for children, pregnant or lactating women, or individuals sensitive to caffeine. This food is not a sole source of nutrition and should be used in conjunction with a nutritious diet and an appropriate exercise program. Warning: Children under 15 years \u0026amp; pregnant or lactating women should use only under medical or dietetic supervision.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003ePURE CamelBak Podium\u003cspan\u003e \u003c\/span\u003eredefines the bike bottle with a high flow rate and self-sealing cap (design may vary).\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eNote: Flavours included may vary.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch5\u003e\u003cspan\u003eRecommended Use\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp\u003e\u003cspan\u003ePURE Electrolyte Hydration\u003cbr\u003eAdd sachet contents with 750ml of water and mix well. We recommend drinking 500ml – 750ml per hour during extended exercise. Consume drink within 12 hours of mixing with water.\u003cbr\u003e\u003cbr\u003ePURE Energy Gels\u003cbr\u003eUse 15 minutes prior to the activity, then every 30-40 minutes during exercise. 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